Picture of waste plastic bottles.

Plastic waste is destroying our planet.

How did it ever get so bad?

Over the last 100 years, plastic has integrated itself into our lives to such an extent that it is everywhere. This valuable material has revolutionised the way we consume everything from our clothing to our food and has become something that we depend on every day in our lives. But it's the misuse and disposal of this material that's causing some pretty big problems for us and if we don't act now the world that we hand down to our children will be a very different one.
Plastic waste is a major polluter of our planet and once improperly discarded pollutes our lands, rivers, and oceans. This breaks down over time into smaller and smaller particles and becomes almost impossible to deal with.
Globally we produce over 300 million tons of plastic every year and currently only manage to recycle just 9% of this. The remaining plastic waste ends up in landfills, is incinerated or even worse ends up in the environment. For example, the production of polyester that we use in our clothing has increased by 7% every year since 1990 and continues to grow.
With production increasing it's clear that plastic isn't going to go away anytime soon. So what's the solution to this problem? That's a broad question and hard to answer but we do know that new recycling technologies are opening the doors to a new world of "made from waste" products.
The growing market for this technology has been developing at a steady pace over the last decade and now allows us to recreate many of the products that we use every day with recycled versions. Items such as the clothes we wear to the accessories we carry around can now be produced from recycled plastics. Almost every part of these items can now be manufactured as a recycled version even the laces on your shoes or the zips on your bags.
 
Although we can not claim to be making much of an impact on the sheer scale of the plastic waste on our planet we are a step in the right direction and every small step now will lead to a giant leap forward into the future.
Our cause relates directly to the next generation and we are driven to make their future a sustainable one a future that sees us use plastic responsibly. Help us to start to make an impact today for our children's tomorrow.